Best wine of the year for 2025 from France will get a 15-minute brand pitch session with Bianca Ford, Operations Director and Buyer of Yapp Brothers Ltd, which is the UK's leading importer of French regional wines.

For the first time, the top-scored wine from France will have the exclusive 15-minute opportunity to pitch directly to one of the UK’s top importers.

Yapp Brothers Ltd, founded in 1969, is celebrated as the UK’s leading importer of French regional wines, representing iconic domaines such as Jean-Louis Chave and Georges Vernay. The company has been recognized among the Top Ten Online Wine Merchants in the UK by The Independent and supplies wines to over 70 Michelin-starred establishments, further cementing its reputation as a trusted name in the wine industry.

Image: Yapp Brothers Ltd

Bianca began her wine journey in 2006 at Yapp Brothers Ltd, an award-winning independent wine merchant specializing in distinctive wines from regional France, particularly the Rhône, Loire, and Provence.

Over nearly two decades, she has contributed to various facets of the business, from accounts and imports to fine wine sales and trade partnerships. Her exceptional understanding of the industry earned her a seat on the board of directors as Operations Director in 2022. As a WSET-certified professional and a key member of the buying team, Bianca has cultivated relationships with suppliers that span over 50 years. 

Her comprehensive approach and passion for quality make her a highly valued contributor to the UK wine scene. 

Winning a medal at the London Wine Competition 2025 is no longer just an achievement—it’s a strategic opportunity to get your wine in front of two of the UK’s most influential buyers. If you’re serious about expanding your brand’s presence in the UK market, this is an unmissable chance!

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The deadline to enter is February 28, 2025. Don’t wait—secure your place and take advantage of this unique commercial benefit today!

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