The London Wine, Beer & Spirits Competition is your gateway to global recognition and success. Organized by the Beverage Trade Network, this prestigious platform celebrates excellence in quality, value, and design, helping brands stand out in an ever-competitive market. Winning here means your brand earns a seal of trust that resonates with consumers and industry experts alike.

Why Enter the Competition?

Winning at the London Wine, Beer & Spirits Competition isn’t just an accolade—it’s a transformative opportunity. The awards are designed to identify and celebrate beverages that excel in three key areas:

1) Quality: Blind-tasted by experts for flavor, balance, and complexity.

2) Value: Assessed to ensure your product offers exceptional worth to consumers.

3) Design: Judged on packaging appeal to evaluate its branding and marketability.

A win here guarantees your brand’s appeal to both trade professionals and end consumers.

How We Judge Excellence

The competition prides itself on a rigorous judging process. Each entry begins with a blind tasting by a panel of the industry’s top judges, including Masters of Wine, Master Sommeliers, leading bartenders, mixologists, retail buyers, importers, and distributors. After assessing quality and value, judges evaluate the product’s packaging for design, branding, and shelf appeal. This comprehensive approach ensures every awarded product truly shines across all aspects.

Who Are the Judges?

The London competitions bring together a world-class panel of experts with diverse backgrounds, including:

- Masters of Wine & Master Sommeliers

- Top Bartenders & Mixologists

- Independent & Chain Retail Buyers

- Importers, Distributors, and Industry Specialists

Their combined expertise ensures your product is evaluated with fairness and precision, setting this competition apart.

Early Bird Deadline: Enter by November 30

Don’t miss your chance to showcase your brand to the world! Enter by November 30 to take advantage of the early bird deadline. Participating now not only secures your place in this prestigious competition but also gives your brand a head start in gaining global recognition.

Shipping Your Products

Once you register your product, there are 3 options. You will be shown the shipping details in your entry zone. Our team will also be able to assist you.

1) Ship to the UK warehouse directly

2) Ship to shipping locations at selected countries and use our consolidated shipping program

3) Drop the samples at the Beverage Trade Network booth at Wine Paris and Prowein.

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Join the Best – Be Recognized Worldwide

The London Wine, Beer & Spirits Competition isn’t just about awards; it’s about elevating brands to international acclaim. Winning products are celebrated across global platforms, opening doors to new markets and opportunities. 

Submit your entry before November 30 and take the first step toward turning your brand into an international success story.

Enter Now to seize this incredible opportunity. You must register the products before November 30, 2024, to get the early bird savings. Here are the links to learn more and enter:

Wines: LondonWineCompetition.com
Spirits: LondonSpiritsCompetition.com
Beer: LondonBeerCompetition.com

Also Read:
London Wine Competition to Exhibit at ProWein 2025 Germany – Meet the Team and Explore Winning Wines
London Wine Competition to Exhibit at Wine Paris 2025 – Meet the Team and Explore Winning Wines
The Making of a Winner: What London Wine Competition’s Judge Yves Desmaris MS, Look for in Top Wines