by BEVERAGE TRADE NETWORK

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London Wine Series : Presentation is Important Says The Leading Sommeliers-Episode 09

In this episode we talk about, Presentation is Important Says The Leading Sommeliers.

Part of the London wine series sponsored by London wine competition, which is an annual international wine competition that happens in London every year where wines are judged by Quality, Value, and Package.

Submission is now open for the 2020 London Wine Competition. Please visit LondonWineCompetition.com for more information on how winning a London Wine Competition medal can help you grow your wine brand.

The inaugural London Wine Competition was judged during the first full week of March including a number of Sommeliers from London’s dynamic fine dining scene. These tough taskmasters have the highest standards of wine quality in mind and yet a keen eye for both value and presentation, as we were about to find out. We were lucky enough to spend some time with them after their organoleptic rigors.

About London Wine Competition
The London Wine Competition looks to recognise, reward and help promote wine brands that have successfully been created to identify with and target a specific wine drinker. For any wine brand to earn its place on a retailer’s shelf or a restaurant’s wine list - and then vitally stay there - they need to be marketable and consumer-driven and not just produced in the general hope it can find enough people willing to sell and buy it.
That is why the London Wine Competition is different. It will single out and shine the spotlight on those wine brands that consumers really want to buy and have a clear market value for trade buyers.