by BEVERAGE TRADE NETWORK

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The Judges

Neil Bruce

Neil Bruce

London based. Joined the wine industry in 1992 with Seagram. Previous roles, since Seagram, include various sales roles, Commercial Manager at Bibendum (in charge of buying and supply chain teams), Wine Director at national wholesaler WaverleyTBS, Wine Consultant for four years (working exclusively with wine in On Trade) and latterly Head of Wine at Fuller’s / Asahi.

Occasional writer and has also contributed regularly to wine industry panels and debates over the years. Left Asahi to set up own wine consultancy (Studio Alto - mk2 version) as of December 2020. Has spent as much time on the sales side of the table as he has in senior buying roles.

Studied WSET up to Diploma level and has been a regular wine judge at various wine competitions.