Regina Edes-Gibbings is a dynamic figure in the wine industry, blending a rich background in the arts with a passion for wine education and promotion. Her love for wine began in her childhood in Hungary, where she enjoyed visiting vineyards and discovering the magic of winemaking. She later studied music in Budapest before continuing her studies in Frankfurt, eventually pivoting to a career in media as a Programme Planner for Disney Channel in London from 2007 to 2015, representing Central European countries.

In 2015, Regina moved to Switzerland, where she pursued her passion for wine, embarking on the WSET (Wine & Spirit Education Trust) program. She is currently finalizing her WSET Diploma in London, further solidifying her expertise.

Over the years, Regina has worked as an independent consultant for numerous wine brands, specializing in enhancing visibility through masterclasses, tasting events, and representation at international wine fairs. She is also actively involved in the wine trade, helping connect producers with markets and fostering global wine appreciation. Additionally, she serves as a board member of the Swiss Sommelier Association, bringing her extensive knowledge of Swiss wines to the forefront. Regina is an experienced wine competition juror, contributing her expertise to prestigious events such as AWC Vienna.

Regina is deeply passionate about local grape varieties, including Hungarian Furmint and Swiss Petite Arvine, championing their unique qualities on the international stage.

As a specialist wine influencer on Instagram, Regina creates engaging, educational, and entertaining content, fostering a strong connection with her audience. She is also a wine educator at Wineeducation.ch and a buyer at Le-Bouchon, a Hungarian specialist vinothek importing acclaimed Hungarian brands like Sauska and St. Andrea.

Currently, Regina is dedicated to elevating Hungarian wines on the global stage, collaborating with wineries, wine merchants, and trade professionals to promote awareness and appreciation. Her vast network in the wine industry and media, combined with her deep understanding of both Hungarian and Swiss wines, makes her a highly influential ambassador for the wine world.