by BEVERAGE TRADE NETWORK

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The Judges

Peter Mitchell MW

Wine Director , Jeroboams Group

After completing a business degree at Warwick, having fallen in love with wine, I turned down an opportunity to become an accountant and instead joined Oddbins.  In 1997, following a 6-month spell in Burgundy learning a bit about how wine is made I came back to the UK and spent 4 years doing a variety of sales roles at Corney & Barrow, Matthew Clark and Michael Morgan, before joining Jeroboams Group in 2001, working in on-trade sales where I ended up as sales director. I completed my MW in 2007 and began helping with the buying, moving into a Wine Director role full time in 2015. I am a paper chair for the MWpractical exam and in my spare time I enjoy renovating old houses, long dog walks with my family and learning anything new.